Every month the pressure is on us to deliver an interesting and relevant newsletter to you. But this month we've made an extra effort as Christine's column is all about newsletters and how to produce a good one. We're also looking at why just being creative is not enough to be a successful freelancer anymore and are introducing changes to the site which will benefit clients and those freelancers who are serious about freelancing. And if you've not had Facebook banned at your place of work, we're inviting you to join the Freelancentral group.
issue 16 ::
july 2007
AUGUST CAPE TOWN GET-TOGETHER
Our second Cape Town Freelancentral Get-together will be happening in August. We're just finalizing our venue and date so keep an eye on the site for updates, or click here to pre-register for the event
PORTFOLIO CRITIQUES
Are you selling yourself effectively in your Lite or Full portfolio? Wouldn't it be great to have someone give you an honest assessment of your portfolio, and tips on how to improve it? Lite and Full members can get this by making use of our Portfolio Critique service, via our free Advice Line. Just call the Freelancentral team on 021 683 9416 or mail us on info@freelancentral.co.za.
SITE STATS FOR JUNE 2007
- Hits: 215,222
- Page impressions: 68,842
- Unique visitors: 10,706
- Want to advertise on Freelancentral?
PREPAID, AFFORDABLE ADSL
The Freelancentral team can't say enough good things about our broadband ISP, WebAfrica. We use their prepaid ADSL which costs just R70 per gigabyte. Once you've used it up, simply go online and buy another one. It doesn't expire at the end of the month and you pay only for what you use. Plus their customer service is outstanding.
Click here to find out more.
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THE NEW PROFESSIONALS
How many freelancers are in your company today? And how many creatives secretly crave the flexibility that freelancing offers? As lifestyle choices drive more designers, writers and other creatives to take on their own after-hours clients, or jump into full-time freelance work, we're seeing an interesting phenomenon happening in the industry: Freelancing is becoming less 'free'.
For freelancers, simply being creative is no longer enough. They need to be business-like too. A freelancer is not just a designer, or a writer. He or she is a business person. Read on for more...
** STOP PRESS ** PLACEMENT BRIEF
Calling Adobe CS3 super-users: Do you know your Adobe CS3 programmes inside out? Could you teach others to use them? We have a client who is looking for senior, full time freelancers who are interested in regular income from becoming part-time, freelance Adobe trainers. Read on for more...
FREELANCENTRAL ON FACEBOOK
If you're a member of the highly-addictive, socially-intriguing and business-enabling social media site that is Facebook, be sure to join our Freelancentral group. Come and 'meet' other Freelancentral freelancers and share your experiences, frustrations and tips.
CHANGES TO FREE LISTINGS ON Freelancentral.co.za
"Why would I contact a freelancer if I can't see their work on your site?" This comment from an ad agency client has been echoed many times by many other clients over the last 18 months. Very rarely will a free-listing freelancer be contacted for work. So in the interests of providing a directory of serious, professional freelancers, we are going to be phasing out the free listings from 1 August 2007.
During August, search results will show all appropriate Full and Lite members, plus a random 10 free listings. From 1 September, only Lite and Full portfolios will be shown. If you're a freelancer who is serious about being found by clients, you'll need to upgrade your free listing at least to a Lite portfolio - which costs just R75/month.
All freelancers can still be registered on the Freelancentral database and receive our newsletters and emails - your information just won't be visible to the public unless you have upgraded. Contact us if you have any queries.
CHRISTINE ONLINE: Staying connected: Why you should consider e-newsletters
Last month Christine looked at managing your online reputation and how to use the growing world of social media to your advantage. This month she looks at the importance of email newsletters and how to go about writing a newsletter that will catch the imagination of your clientele, or prospective customers.
"Firstly, you need to acknowledge that no matter how fantastic your product may be or what ridiculously good value for money you are offering, people do not want to read about the same old thing every week. That's if they want to read about it at all." Read on for more...
SUCCESS STORIES GET 25% OFF
Don't forget that if you send us your Freelancentral success stories and we publish them in our newsletter or on the site, you'll get 25% off your next month's Full portfolio. Submit your stories by just sending us a mail.
Our monthly newsletter contains news, tips and advice on freelancing, articles written by freelancers, offers and much more.
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