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After 10 years as a (permanent and freelance) suit in marketing, advertising and communications agencies in London and Cape Town, I took the plunge into entrepreneurship in 2005 and started this site, Freelancentral. My vision is to make it easy for freelancers and their clients to find each other, and to promote freelancing as a respected, flexible and rewarding way of working. I launched Freelancentral's spin-off outsourced marketing strategy and management division, Peppermint Source, in January 2010. I help clients with marketing, brand, social media and communications strategies.
The most important things to me in a work environment are: - Professionalism - Respect and good manners - Honesty and integrity - Thoroughness and conscientiousness - Enjoyment and fun. I also believe that work should be something you enjoy doing most of the time and I'm fortunate to have found a career now in which I absolutely love what I do and get to meet fascinating and inspiring people.
These things inspire me and give me ideas: - Living a balanced life - Beauty, which is everywhere - Small, everyday things which make me smile - The privilege of being a Capetonian - Creativity in all its forms and beautiful, well-designed or cleverly-written things - Photography, which is a new passion (I specialise in fine art, travel and portrait photography).
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